Social Media Content Calendar Template
A free, editable social media content calendar template in Word, PDF, Excel and CSV for planning, approval, publishing and reporting.
Free ยท Word, PDF, Excel and CSV files
Specifications
| Brand | Stelaah |
|---|---|
| Category | Workbooks and printables |
| Format | Word, PDF, Excel and CSV files |
| Price | Free |
| Files | Stelaah Social Media Content Calendar Template.zip (5 KB) |
| Works with | The Word document opens in Word, Google Docs and Pages. The PDF opens anywhere and prints cleanly. The Excel workbook opens in Excel, Google Sheets and Numbers, and the CSV imports into any spreadsheet or CRM. |
| Licence | Use it yourself, on all your devices. Please do not share or resell the files. |
| Language | English |
| Includes | 12 checklist items, 6 spreadsheet columns, 4 file formats |
An editable content calendar workflow for planning, production, review, approval, publishing, monitoring, and learning across channels.
Start from real columns and sample rows. A ready-to-use spreadsheet with the columns Date, Channel, Content idea, Format, Status and Owner, and 3 example rows so the structure is immediately clear.
The checklist. Strategy: Define audience, business outcome, channels, content roles, voice, and guardrails; Choose themes and formats that can be supported with original evidence or expertise; Set a realistic publishing cadence and accountable owner. Production: Record the content idea, source, format, channel, owner, draft date, and publish window; Link assets, rights, accessibility needs, tracking, and campaign context; Separate draft, internal review, client review, approved, scheduled, published, and retired states. Approval and publishing: Name the approver and exact content version; Check links, claims, spelling, visual crops, captions, accessibility, and channel requirements; Record the scheduled time, publisher, final URL, and any change after approval. Monitoring and learning: Review comments, questions, issues, and response ownership; Record comparable results without presenting estimates as verified outcomes; Carry useful questions and evidence into the next content decision.
Treat this as a starting point, not automatic authority. Adapt roles, approvals, legal, tax, accounting, security, privacy, and professional requirements to the actual organization and jurisdiction. Record who reviewed material changes.
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What's inside
4 formats in one download: Word, PDF, Excel and CSV.
| Section | Pages or size |
|---|---|
| Spreadsheet | 6 columns, 3 sample rows |
| Strategy | 3 checks |
| Production | 3 checks |
| Approval and publishing | 3 checks |
| Monitoring and learning | 3 checks |
Who it's for
- Social media managers
- Marketing agencies
- Small business owners
You may be looking for
- social media content calendar template
- content calendar Excel
- social media planning template
Works with
The Word document opens in Word, Google Docs and Pages. The PDF opens anywhere and prints cleanly. The Excel workbook opens in Excel, Google Sheets and Numbers, and the CSV imports into any spreadsheet or CRM.
Questions
- Which apps does it work with?
- The Word document opens in Word, Google Docs and Pages. The PDF opens anywhere and prints cleanly. The Excel workbook opens in Excel, Google Sheets and Numbers, and the CSV imports into any spreadsheet or CRM.
- Is it really free?
- Yes. Add your name and email once and every free Stelaah download opens on this browser. No account is needed.
- What do I download?
- Stelaah Social Media Content Calendar Template.zip (5 KB).
- Can I share or resell it?
- Use it yourself, on all your devices. Please do not share or resell the files.