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SEO content brief template

A people-first content brief for defining the reader problem, primary question, useful evidence, structure, internal links, and a real next step.

What is inside

You want to create search content that is useful before it is optimized.

  1. Name the reader question
  2. State the helpful outcome
  3. Gather original evidence
  4. Outline the answer
  5. Choose internal links
  6. Set a quality review